Facebook is famously banned in China, though CEO Mark Zuckerberg went to great lengths to get his cultural touchstone into their hands. It hinged not only on an algorithm that was at the cutting edge of artificial intelligence but also made data broking a long-term career choice overnight. This particular culture of instant gratification, living life in soundbites, and emoji overkill all started in China.īytedance, who owns TikTok and its Chinese only equivalent Doujin, was invented by a man called Zhang Ziming. In all honesty, this is unlikely to reach its key demographic because that generation is living inside the app, having never known life without social media. What happens once audiences disappear down the rabbit hole of this documentary will depend very much upon how old they are. With upward of 2 billion users worldwide, it has influenced presidential campaigns, raised awareness around the mistreatment of those in detainment, and made one man a millionaire beatboxer, seemingly in the blink of an eye. In TikTok, Boom director Shalim Kantayya resists the pace of the platform to pull back the curtain on how this multimedia sensation is rapidly overtaking every other media platform in the world and could just make Facebook obsolete. If you are interested in checking it out go for it but I recommend skipping this one.With an algorithm that intuitively learns everything about an individual user by cherry-picking information on their viewing habits, TikTok has courted controversy and continues to make headlines. It's a watchable documentary but it's nothing really innovative. One of the positives thing I can say is that at least it wasn't terribly made and it's not unwatchable. Certain moments shown are very clear that this documentary struggles on trying not to be one-sided. There were some good interviews that I did enjoy listening to but there were some interviews that felt really out of place. The editing is normal and the pacing is alright. I understand if this documentary is for viewers who don't know much about TikTok as an app but what would they really get out from it? The presentation of the camerawork is decent and the sound design is pretty good. There wasn't much to really learn about because it didn't really do anything new or discussed something we never heard of before. There lacks a focus as there are many information and ideas discussed but the film has no idea how to handle each one of them throughly and it feels all jammed up together like a messy sandwich. As a person who knows about TikTok and even uses it, this documentary doesn't really do much justice. Despite good points are brought up and some informative discussions, the movie doesn't really bring anything new to the table and ends up being a standard basic documentary that you can easily predict miles away. Director Shalini Kantayya tries to bring something new on the history of TikTok, the controversies surrounding them and how TikTok is impactful to society and citizens. Examines the security issues, global political challenges, and racial biases behind the history-making app. Focuses on one of the most influential platforms of the contemporary social media landscape, TIKTOK, BOOM. Originally premiered at the 2022 Sundance Film Festival in the U.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |